From the e-Activity, examine the key challenges that Ms. Purnama may  encounter in finding global developers. Speculate on whether or not  elements of culture would affect the behavior of the developers that she  chooses.

These articles reveal that some of the main challenges Ms. Purnama might face in finding global development partners for her Indonesian ecommerce company include:

1. Experiential developers are scarce in Indonesia. This is especially true for e-commerce. Ms. Purnama may have difficulty finding the talents she requires.
2. Competitor for talent: Ms. Purnama could face stiff competition from other developers looking for work in Indonesia.
3. Language barriers: Some global developers might not speak Indonesian fluently, creating communication problems.
4. Cultural differences: It is possible that there are cultural differences between Indonesian developers and global developers, which could impact their interactions and behavior. Global developers might be more comfortable with a certain work culture and management style.
5. Legal and regulatory questions: Indonesia’s laws and regulations may have an impact on the hiring process for global developers.

E-commerce offers many benefits over traditional brick-and–mortar businesses.

• Lower start-up cost: Because they don’t require inventory or physical stores, e-commerce businesses usually have lower startup costs than brick-and mortar businesses.